In the digital age, there are more ways to communicate than ever before, and the only constant is ch...
In the digital age, there are more ways to communicate than ever before, and the only constant is change. With the unprecedented pace of this disruptive technological change, a sound strategy and clear direction is critical in order to reach your audience with meaningful messages that build momentum, develop relationships and deliver results.
We excel at investigating and identifying the most cost-effective, best-of-breed platforms that are ...
We excel at investigating and identifying the most cost-effective, best-of-breed platforms that are best suited for your project requirements and aligned with your business goals. We collaborate with you through our proven consultative approach that seeks to identify your business objectives, outline key features and functionality requirements, develop an intuitive user experience, and tie it all together with professional design and development to create beautiful, interactive online experiences.
Today your website acts as the central hub of your brand presence. The spokes that connect to the hu...
Today your website acts as the central hub of your brand presence. The spokes that connect to the hub represent the myriad digital channels that drive visitors to your website. These diverse channels must work together to form a fully-functional wheel that continually revolves to inform, educate, entertain, and drive new business. We develop first-rate marketing programs that build momentum, develop relationships and deliver results.
Momentum Interactive is a modern-day marketing consultancy that collaborates with select clients across a wide range of industries to create dynamic, interactive experiences that build momentum, develop relationships and deliver results. As bona fide connecters with over 15 years of experience in the digital domain, we excel at building diverse, talented teams to create, develop and execute comprehensive marketing solutions that defy mediocrity and exceed expectations.
Today's digital domain demands user-centric design that works equally well across all devices: desktop, laptop, tablet and mobile. Space and time be damned – we're on the move. Get with the program.
It's all about communication. Reach out to your audience via email, Facebook, Twitter or the Pony Express - it doesn't matter. Deliver authentic, meaningful messages that connect with your people.
Truly effective communications fuse art and science. Measuring the effects of our madness allows us to understand what works, and provides insight and feedback for ongoing optimization.
You've got to understand where you are before you can determine which direction you need to go. Seriously. Take some time to think about the big picture. Align your business goals with your marketing strategy.
Now that we've taken some time to consider the big questions, it's time to nail down the specifics with regard to goals, features and functionality. Let's give your audience (and the web developers) something to sink their teeth into.
Beauty is in the eye of the beholder. However, those in the know, know that design isn't really about making things look pretty, it's about problem solving. With professional design comes imaginative, intuitive user experience. Simple, effective and something to behold.
Now that we've identified exactly what we need, why we need it, and how it should work – it's time to turn the programmers loose to make the magic happen. Only clean, commented and well-documented development processes will do.
So the designers and developers have done their job. But little did you know, that's only half the battle. It's the writing, the photos, the stories that really make the difference. Now that you've got a fancy new content management system (CMS), it's high-time to put it to good use!
Microphone check, 1, 2, 1, 2. Weeks and months of focused work inevitably culminate in days upon days of testing! With so many devices, browsers and methods to consume digital media, thorough testing is essential.
It's been said that the key to building momentum is to constantly set greater goals. This also is the key to optimization. Like scientists, we measure our efforts, make modifications based upon our findings, and optimize to continually improve performance.
Success is not achieved overnight. The key to a successful web presence lies in the commitment to constant improvement. Take the time to learn from what's working and what's not, and apply those lessons across the myriad marketing channels.
An enlightening and entertaining interview from 1971 with Bruce Lee on philosophy, martial arts and the true expression of oneself. "Empty your mind, be formless, shapeless, like water. Now you put water into a cup, it becomes the cup ... Now water can flow, or it can crash. Be water my friend." (15:47) If you've got the time, watch the entire interview, it's a rare glimpse into the mind of a legend.
